High Quality Content by WIKIPEDIA articles! Kjell Qvale (born in 1919) is a Norwegian-American business executive. Qvale was one of the key figures in the creation of the Jensen-Healey. Qvale was the first distributor for Jaguar on the Pacific West Coast and one of the founders of the San Francisco Auto Show. Kjell Qvale (pronounced shell kev-all- ee ) was born in Trondheim, Norway and is the son of a Norwegian sea captain. He moved to the United States in 1929. On a trip to New Orleans, Qvale saw an MG TC, an English sports car made by Morris Garages. He decided to import MG cars into the United States, believing that since he found the car so appealing other people would too. He established a business near San Francisco and diversified by adding other car brands including Austin, Morris, Jaguar, and Rolls Royce. The business traded under the name 'British Motor Car Distributors'. Later Qvale further diversified his business interests by importing non-British brands including Volkswagen, Porsche, De Tomaso, Maserati and Lamborghini. For a brief period Qvale moved into car manufacturing by acquiring a significant stake in Jensen Motors.